Women’s Wear Daily Email Headers

 

Client

WWD, Penske Media

Services

Design, Layout, Typography, Motion

Project Overview

WWD typically sends out Sale emails in groups of 3. I was asked to design email headers with engaging motion. My goal for each group of headers was to create a unified look and feel through color, layout, or motion. The deliverables for this project were GIFs. To prevent image loss and artifacting, I focused on designs with solid colors and simple motion.